10 Arguments to convince your boss to invest in digital marketing!
Looking for arguments to convince your boss to invest in digital marketing? At this moment I need a lot of objectivity and clarity regarding the results that the company will obtain
List of 10 arguments to convince your boss to invest in digital marketing
1 ? increase in profits
The word that makes a boss's eyes shine is profit. Therefore, it is important to start by saying that investment in digital marketing favors increased profits in the short, medium and long term.
A survey carried out by the company Google in partnership with IPSOS Hong Kong shows that companies that invest in digital marketing have expected profits almost 3 times higher compared to companies that do not adopt this strategy.
two ? Ease of sales
Thanks to effective digital marketing tools, you can see the investment reflected in increased sales, as much greater engagement with the product is generated.