5 marketing strategies for architects
know the best marketing strategies for architects essential to attract new residential and business customers, increasing profits.
And what are these marketing strategies for architects?
1 ? Have a blog and business page on social media
To be successful in the field in which they work, every architect needs to publicize their work. The best way to do this is to maintain a well-structured blog and attractive business pages on Facebook and Instagram, making the professional known to people interested in the services offered.
In addition to establishing an online presence, the blog and business pages serve as an excellent portfolio.
two ? Invest in professional photos
And speaking of portfolio, when starting and finishing a project, it is essential that the architect invest in high-quality photos, as they are the professional's main business card.
3 ? Share project results
In order for people to know the projects and characteristics of the architect's work, it is necessary to share the results of the projects on the blog and social networks. This corresponds to a kind of ?before and after? environment, describing some details of how such changes benefited customers. Examples:
- Increased site functionality;
- Feeling of greater space;
- Modernizes the environment;
- Valuing aesthetics, etc.